Cookie Policy
Last updated: 16 August 2026
This policy explains what brandwagon.ai stores on your device and why. It covers cookies and any comparable technology — local storage, pixels, and similar — because Swedish law (lag om elektronisk kommunikation, implementing the ePrivacy Directive) treats them the same way: storing information on your device, or reading information already there, needs your consent unless it is strictly necessary to provide the service you asked for.
Your choice
Nothing that is not strictly necessary is stored until you accept it.
You can change or withdraw your choice at any time using the Cookie preferences link in the footer of every page. Withdrawing is as easy as giving consent, and declining costs you nothing — the site works the same either way.
Strictly necessary
Set without consent, because the site cannot work without them.
| What | Purpose | Retained |
| --- | --- | --- |
| bw_consent | Remembers the choice you made here, so you are not asked on every page | 12 months |
| Hosting and security cookies set by Vercel | Serving the site, load balancing, abuse prevention | Session |
Declining non-essential cookies does not remove these, and they are not used to build a profile of you.
Analytics — only with consent
| Provider | What it does | Place of processing | | --- | --- | --- | | PostHog (PostHog Inc.) | Measures how pages are used so we can improve them | European Union |
PostHog is not loaded at all until you accept analytics. If you decline, or before you answer, its script is never requested, no identifier is set, and we have no record of your visit. After you accept, it stores an identifier that lets us recognise a returning visit and follow a journey from this site into the application.
If you accept and later change your mind, the identifier it set is deleted when you save the new choice.
Marketing — only with consent
| Provider | What it does | Place of processing |
| --- | --- | --- |
| Meta Pixel (Meta Platforms, Inc.), ID 1756083165356939 | Measures whether our advertising leads to visits and sign-ups | United States and other locations where Meta operates |
The Meta Pixel is not loaded at all unless you accept marketing cookies. If you decline, its script is never requested and nothing is sent to Meta.
Where data is transferred outside the European Economic Area, appropriate safeguards such as Standard Contractual Clauses approved by the European Commission are used.
Changing your mind later
Use the Cookie preferences link in the footer. You can also clear cookies in your browser, which removes the record of your choice — the banner will then ask again on your next visit.
Related
- Privacy Policy — what personal data we process, and on what basis
- Data Deletion — how to have data deleted
Questions: admin@brandwagon.ai · Data controller: Winfluence AB, Ringkragevägen 36, 218 73 Tygelsjö, Sweden.